Coach integrates seamlessly into a health plan’s care manager workflow to provide member-tailored health education and coaching with the ability to target precise populations, measure impact, and track behavior change over time. will be able to provide you with.
NEWARK, N.J. , Oct. 3, 2024 /PRNewswire/ — WebMD Ignite, a leading full-service growth partner for organizations in the healthcare industry, today announced the launch of Coach®, an integrated solution to enhance and improve care management programs. Announced the release. Coach is a comprehensive platform designed specifically for health plans that seamlessly integrates into care managers’ workflows to provide members with customized health education, videos, and interactive resources to improve outcomes. , can increase satisfaction.
Coach represents another key element of WebMD Ignite’s strategy to further drive value for health plans by helping improve member engagement and increase loyalty. The solution builds on a growing set of services specifically designed for health plan care managers, including the recently launched HealthHub Interactive. Health plans invest significant administrative resources in care management programs, but often suffer from low participation rates. Research shows that participation rates among eligible members can be as low as 13% or less. Multiple factors contribute to low engagement, including a lack of individualized support for members’ preferences and circumstances, as well as low levels of health literacy regarding members’ specific conditions.
To overcome these challenges, Coach is empowering nurses, program managers, health coaches, and other professionals who manage care management and population health initiatives to communicate by phone, email, SMS, chat, and direct mail. Deliver the right message at the right time through your preferred channels. All content available through our centralized application is evidence-based, designed to encourage healthy behavior change, and can be tailored to specific member needs. It also has powerful analytics that provide insights into member progress and engagement, and also generates population-wide reports that track trends and show which care management programs are making the biggest difference.
The main features of Coach are:
The most comprehensive member education set in the industry: Coach offers a vast library of educational resources that can be bundled and customized to meet individual member needs. From chronic disease management to wellness tips, Coach content can also be curated into care collections that support a variety of disease management and population-specific programs for health plans. Supporting member behavior change: Using proven behavior change techniques and flexible content, coaches help members develop healthier lifestyles. It includes a simple assessment that helps pinpoint a member’s behavioral change stage in a given condition, and provides automatic recommendations for specific content to help move the member forward. It also features interactive features such as goal setting, progress tracking, and personalized feedback to motivate members to continue achieving their health goals. Detailed Analytics: Coach provides health plan leaders with in-depth analytics, providing valuable insights into member engagement and health trends. These analyzes help health plans identify areas for improvement, measure the effectiveness of care programs, and make data-driven decisions to enhance care delivery. Campaign development tools: Care management teams can create customized content sets to support ongoing member campaigns. Whether educating members about the flu vaccine or other seasonal symptoms, health plan care managers can choose and curate the best resources to support larger efforts and reach the right audiences. Masu.
“Care management and population health management programs are essential strategies for health plans to improve member engagement and impact health outcomes. Despite their potential, engagement has historically been low and ROI To solve this problem, we designed a solution that supports a diverse membership population and engages them with relevant content. rights and ultimately improved health outcomes,” said Anne Bilyeu, vice president of health and president of the Healthcare Solutions Group at WebMD Ignite. “Coach fits seamlessly into care managers’ workflows, allowing us to provide our members with personalized, evidence-based education that provides significant value to health plans and drives behavior change. Together with our broad suite of products, we ensure that health plans’ care management programs are more impactful, data-driven, and responsive to each member’s unique needs. Masu.”
With a proven track record of driving high levels of engagement, WebMD Ignite helps health plans overcome challenges by combining advanced technology with the industry’s most robust suite of health education content, videos, and interactive tools. Masu. The recent acquisition of Healthwise further strengthens its capabilities. This significantly expands our resources and content and includes a seamless integration process with Healthwise’s care management program.
About WebMD Ignite
WebMD Ignite, a division of WebMD and Internet Brands, is a growth partner for healthcare organizations. We guide people to better health at every step of their journey, from discovery to recovery. Our comprehensive experience and unprecedented reach produce tangible results within the industry. By applying data and analytics at scale, we engage individuals with timely, relevant messaging that optimizes experiences and outcomes and drives customer loyalty and lifetime value. For more information, visit WebMDIgnite.com.
About WebMD Health Corp.
WebMD, an internet brand company, is at the center of the digital health revolution that is transforming the healthcare experience for consumers, patients, healthcare professionals, employers, health plans and health systems. Through public and private online portals, mobile platforms, and health-focused publications, WebMD enables and improves decision-making, supports and motivates health behaviors, streamlines and simplifies the healthcare journey, and improves patient outcomes. We provide cutting-edge content and digital services that improve the state of affairs. care.
WebMD Health Network includes WebMD Health, Medscape, WebMD Ignite (including Krames, The Wellness Network, Mercury Healthcare), Jobson Healthcare Information, MediQuality, Frontline, Vital Consumer Services, Aptus Health, PulsePoint, MedicineNet, eMedicineHealth, RxList, OnHealth , Medscape Education, and other owned WebMD sites. WebMD®, Medscape®, CME Circle®, Medpulse®, eMedicine®, MedicineNet®, theheart.org®, and RxList® are trademarks of WebMD Health Corp. or its subsidiaries.
Source WebMD Ignite
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