new york, November 26, 2024 /PRNewswire/ — Payne Schwartz Partners, a global leader in sustainable food chain investments, today announced that Payne Schwartz Food Chain Fund VI is a high-growth brand, Promix LLC (“Promix” or “Our Company”) ) announced that it had successfully acquired the company. – High-quality protein mixes, nutritional supplements, vitamins, and wholesome low-sugar/high-protein bars. Financial terms of the deal were not disclosed.
Promix was founded in 2014 and is headquartered at Gainesville, Florida We also manufacture and sell high-quality, clean-ingredient (“nothing artificial”) nutritional products, including supplements, vitamins, meal replacements, and wholesome snacks. All formulas are owned and developed in-house and the supply chain is also managed by Promix. Their products are free of fillers, gums, hormones, glyphosate, GMOs, gluten, soy, antibiotics, and hormones.
Promix is $53 billion Vitamins, supplements and functional nutrition market, especially the fastest growing market 3 billion dollars Online protein/gut health category. The company’s fastest-growing products include Debroto prebiotic and probiotic supplements, protein powders and bars, and electrolyte, collagen, and creatine products. Currently, the Company’s products are sold through direct-to-consumer (“DTC”) channels, Amazon, and small wholesalers. Promix’s mission to provide the cleanest, science-backed supplements resonates with consumers, ranking Promix No. 1 among purchasing factors related to quality and trust.
This strategic acquisition of Promix aims to provide consumers with access to more functional, high-protein, convenient, easy-to-prepare, lower-sugar and nutritious options than traditional supplements and snack products. , consistent with Payne Schwartz’s health and wellness core investment theme. , builds on Payne Schwartz’s successful track record of investing in the consumer and healthy food sectors, including current investments. Suja Life and urban farmer.
Our founder and CEO; albert mathenyco-founder and chief brand officer, Devon LevesqueChief Operating Officer; ryan lockwoodwill continue to lead the business with support from the Paine Schwartz team. bob debordeformer CEO of Payne Schwartz portfolio companies Suja Lifehas 40 years of industry experience and joins as Executive Chairman. Payne Schwartz leverages its health and wellness domain expertise and strong network of advisors to work closely with Promix to improve marketing spend and brand awareness, product innovation, gross margin optimization, and channel We will continue to promote value creation initiatives, including opportunities to accelerate growth through expansion.
“We are excited about this acquisition by Payne Schwartz. This marks the next step in our commitment to becoming a leading provider of clean, science-backed functional supplements.” I did. albert mathenyCEO and founder of Promix. “As a leading investor in high-quality brands, Payne Schwartz brings significant expertise and resources, particularly in the consumer and wellness space. We look forward to working closely with them to build on our strong foundation and capture exciting new growth opportunities. I am.”
Kevin Schwartz“This strategic acquisition of Promix aligns directly with our long-term theme of identifying companies that provide access to healthier, more nutritious and safer food,” said CEO Payne Schwartz. I am a long-term customer of Promix. We use our products every day and have been impressed by our founders since we met several years ago. We value Promix’s strong brand loyalty and track record of accelerated growth, which we believe will lead to growth in our existing areas. We look forward to addressing global health and wellness needs and continuing to gain market share in the rapidly growing supplement and functional nutrition space.”
Giannuzzi Lewendon served as advisor to Promix and Morrison Foerster served as legal advisor to Paine Schwartz Partners in connection with the transaction.
About Promix
Founded in 2014 and headquartered at Gainesville, FloridaPromix manufactures and sells high-quality, clean-ingredient (“nothing artificial”) nutritional supplements, vitamins, meal replacements, and wholesome snacks. The company’s products are free of fillers, gums, hormones, glyphosate, GMOs, gluten, soy, antibiotics, and hormones. All formulations are owned and developed in-house, with a focus on ingredient quality, science-backed performance, and safety. For more information, please visit https://promixnutrition.com/.
About Payne Schwartz Partners
Payne Schwartz Partners is the largest private equity firm focused on sustainable food chain investments. ~$6 billion assets under management and over 20 years of experience. The company invests across specific segments of the food and agribusiness value chain, with a focus on two core investment themes: productivity and sustainability, and health and wellness. Through an aggressive, literature-driven approach, the firm targets value-add and differentiated companies, making primarily control buyout investments, with smaller allocations to growth companies. For more information, please visit www.paineschwartz.com.
contact address:
Payne Schwartz Media Contact
Andy Brimmer / Aaron Palash
joele frankWilkinson Brimmer Catcher
+1 212-355-4449
SOURCE Payne Schwartz Partners
I want company news Have you been featured on PRNEWSWIRE.COM?
Over 440,000
newsroom and
influencer
9k+
digital media
outlet
Over 270,000
journalist
opt-in
