Lucky partners with Bloomingdale’s to enhance luxury shopping experience
Lucky, the leading retail connectivity platform, announced an exciting new partnership with Bloomingdales, one of America’s leading luxury department stores. The partnership will enable luxury brands to seamlessly connect their direct-to-consumer (DTC) websites with Bloomingdale’s in-store inventory, revolutionizing the way customers shop for premium products and creating a true omnichannel experience. can be produced.
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Lucky partners with Bloomingdale’s to enhance the luxury shopping experience (Image: Lucky)
Starting today, online shoppers will be able to instantly check the availability of their favorite luxury products at their local Bloomingdale’s store while browsing their favorite brand’s website. This integration allows customers to shop through Bloomingdale’s with same-day pickup or delivery, providing the most convenient way to get premium products from their local stores.
Bloomingdale’s has a strategic retail presence in major metropolitan areas and upscale shopping destinations across the United States, and this partnership greatly increases the accessibility of high-end products to discerning customers. I will. Shoppers now have the flexibility to choose to pick up their online orders at a nearby Bloomingdale’s store or opt for home delivery, combining the convenience of digital shopping with the immediacy of retail fulfillment .
“We are excited to partner with Bloomingdale’s to transform the luxury shopping experience by bridging the gap between online discovery and instant access,” said Sneh Parmar, CEO and co-founder of Lucky. I am. “Bloomingdale’s is an innovative force in the luxury retail industry, and integrating its inventory systems with Lucky’s platform creates a powerful solution for the brand and its customers. This partnership will help the brand expand its online customer base. Digital shopping with the first-class Bloomingdale’s experience now offers instant access to select Bloomingdale’s departments.
Through this partnership, brands will have the unprecedented ability to connect customers with their retail inventory and track conversions directly on their e-commerce website. Brands can leverage the unified Bloomingdale’s inventory feed to attribute retail sales to online channels, understand consumer demand for local fulfillment in real-time, and offer same-day fulfillment options to customers.
The collaboration between Lucky and Bloomingdales represents an important step in the evolution of luxury retail. By connecting Bloomingdale’s premium in-store inventory data to every brand’s DTC website, customers can quickly find and purchase the products they want while maintaining the elevated shopping experience they’ve come to expect from Bloomingdale’s. You will have the opportunity to receive it on the same day. Contact Lucky today to view a demo and learn more about how you can connect your Bloomingdale’s retail inventory to your DTC website.
About Lucky
At Lucky, we believe in making it easier for people to experience the brands they love. We believe that the huge gap between online and offline experiences is a relic of an outdated era, and that brands that bridge that gap will build better, more meaningful relationships with their customers. And for those customers, that means our shopping experience will finally catch up with the hybrid lives we’ve all started living.
Our vision is to connect commerce across all channels and deliver products and services that ultimately benefit the end customer. As a company, improving the way people shop is our top priority. Shopping and commerce have always existed for humans, but the way we do this has evolved requiring sophistication and uniformity. As these continue to evolve, we want to build bridges between where and when someone wants a product, and ultimately integrate it into an ecosystem that exponentially enhances the experience.
About Bloomingdale’s
Bloomingdale’s is America’s only national full-line luxury department store. The company, a division of Macy’s, Inc. (NYSE:M), was founded in 1872 and currently operates stores and outlets nationwide, as well as the always-open bloomingdales.com. Bloomingdale’s is known for original, contemporary designer products for women, men and children, an exceptional customer service experience and the iconic Little Brown Bag. Bloomingdale’s is also known for its excellent beauty department, featuring premium cosmetics, skin care and fragrance brands, making it a destination for luxury beauty shoppers across the United States.
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