Top outside groups are pouring tens of millions of dollars into new ad bookings this week for the final spurt before Election Day, and all signs point to a tight race in seven battleground states. There is.
Yesterday, FF PAC, the leading super PAC supporting Kamala Harris, added more than $20 million in ad bookings in the final month of the race. The group has run more than $114 million worth of advertising since Harris took over the Democratic ticket, and currently has more than $201 million in reservations.
In the final five weeks of the race, FF PAC plans to focus its advertising dollars on battleground Pennsylvania, where the group has secured about $42 million. More than $27 million is reserved in Michigan. Arizona State $22 million; North Carolina, $19 million; Georgia, $18.5 million; Wisconsin, $17 million; State of Nevada, $10 million. An additional $4.4 million was transferred to Nebraska.
Meanwhile, several prominent pro-Trump super PACs have also increased spending this week.
MAGA Inc., the head of the pro-Trump outside group, has purchased a total of $20 million in new advertising space so far this week, with reservations continuing from the end of September through Election Day.
From July 22 to today, when President Joe Biden leaves office, MAGA was the largest non-candidate advertiser in the 2024 campaign, spending more than $140 million on advertising during that period. Ta.
Including new bookings, MAGA Inc. currently has approximately $60 million in advertising space reserved through Election Day, targeting four key battleground states. $32 million in Pennsylvania, $10 million in Georgia, $9 million in North Carolina and $7.3 million in Arizona. .
