MotoCaddy is the UK’s number one seller of on-course electric trolleys this year, according to new figures released by Golf Datatech.
Greengrass retailers across the country are selling the brand’s electric trolleys ahead of their competitors, with MotoCaddy electric trolleys sold at on-course stores increasing 22% year-on-year (year-on-year). .
Motocaddy led market share in both value and unit sales (YTD), with unit share through on-track shops increasing significantly from 44.9% to 51.1%.
The success of the new Motocaddy SE trolley fueled this growth. Since its launch in April, this entry-level model has maintained its position as the UK’s best-selling electric trolley through Greengrass retailers, with an 18.5% sales share and 19% more sales than the next closest model. % more sold.
To further support retailers, Motocaddy has expanded its “GO ELECTRIC” multichannel S marketing campaign with the addition of two new videos and social media content highlighting the benefits of using electric carts. These join the existing wide range of marketing materials available through the Motocaddy Resource Center (www.motocaddy.media), giving sales professionals access to product images, points of sale, digital assets, instruction manuals, videos, and more to help them sell. Access detailed product information.
“In a year when the golf industry has once again had to deal with difficult off-course issues, including ever-changing weather and the cost of living crisis, our support for Greengrass retailers is stronger than ever. “We make sure we have everything in stock in our stores to help drive sales,” said Steve Morris, MotoCaddy’s director of sales.
“The response to both the SE and the next generation M Series with cable-free batteries has been amazing and we would like to thank the retailers who have carried and supported our products again this year. We credit our retail partners for revolutionizing the Rebel electric trolley market and helping it become the best-selling model since its launch,” he added.
Motocaddy is not only the number one choice for electric trolleys, but retailers on the course have also established themselves as the preferred brand for pushcarts.
Year-to-date, the brand has led in terms of market share (both sales value and unit sales in the push trolley category) with a market share (sales value) of 44%, which is higher than its closest competitor (19.2% ) is more than twice as large. ). The Motocaddy CUBE remains the UK’s number one wheelbarrow for green grass, selling more than three times as many to consumers as its closest competitor.
Stockists can also take advantage of Motocaddy’s B2B online trading portal (trade.motocaddy.com), which recently recorded its 7,500th order. This user-friendly system, which allows ordering even outside traditional business hours, remains the only system of its type within the electric trolley category.