Prosports International, the largest golf retailer in the UAE with global golf marketing agency Golf Marketing Services and 31 stores, has announced a full-service marketing communications partnership where GMS provides comprehensive marketing support to Propoport.
This dynamic collaboration marks a milestone in the rapidly evolving golf market in the UAE and continues to gain momentum as a prominent hub for sports in the region. Through its strategic partnership, GMS aims to further strengthen its position as the UAE’s top golf retailer by providing a range of marketing services including digital strategy, content creation, social media management, PR and brand activation.
“We’re looking forward to seeing you in the future,” said Ara Nakhnikian, CEO of Prosports International. “We take great pride in our journey as a pioneer in the UAE golf retail industry, as we have spent 30 years at Prosports International. From a single store to a leading retail powerhouse, we are always committed to providing the best products and services to supply Ayon with this partnership, providing Ayon with the best products and services, with the aim of aging the GMS Marks on Partnership on Partnership of Gms Marks. Marketing strategies from the industry can further enhance the overall profile of MENA.”
Ashley Ross, General Manager, GMS, Mena & APAC, said: “The UAE is one of the world’s most dynamic and rapidly growing golf markets, and Prosports International is a central part of this. Golfers are looking for seamless, engaged and personalized experiences. An innovative and influential marketing strategy that truly connects with the passionate golf community in the region.”
Sam Elder, GMS co-CEO, commented: “We are delighted to partner with Prosports International to further enhance our presence in the MENA region. By combining marketing insights with market-leading positions, we look forward to creating meaningful engagement with golfers and introducing Prosports’ unparalleled retail experiences. Golf equipment, apparel, expertise.”
Stuart Taylor, general manager of Prosports International, added: “This is a very exciting time for golf in the UAE and the wider region. This continues to attract new generations of players and fans. At Prosports International, we are committed to enhancing the customer experience by providing golfers with the highest quality products and services.
“By partnering with GMS, we can increase our brand presence and connect with our customers in new and exciting ways. With GMS’ global golf marketing track record, we believe this collaboration will drive significant growth and strengthen market leadership.”
