Delta Fawcet Company, a producer of kitchen and bathroom products, including faucet fixtures, sinks and accessories, has announced that it will be adding Newport Brass to its portfolio.
According to a news release, the addition will allow Delta Faucet Company to enter the luxury segment, complementing the continued growth of luxury premium brand Brizo. This growth initiative aims to enhance the Delta Faucet Company’s ability to serve a variety of high-end products to the design community. By bringing together these brands under a unified strategy, the company plans to promote its commitment to craftsmanship, innovation and business solutions for designers, trade experts and distribution partners.
To help the expansion succeed, Barb Fuller has been appointed Vice President of Luxury, overseeing both Newport Brass and Brizo. With over 20 years of experience in luxury, premium home spaces, including 10 years in the kitchen and barth, the announcement states that Fuller has worked across product management, merchandising, marketing and luxury brand strategy. Ta. In this role, she drives the strategic direction of both brands and ensures that they continue to provide high value.
“The Newport Brass and Brizo brands are part of our portfolio, so they are good for gaining growth in the luxury and luxury segment,” said Jill Anes, president of Delta Faucett Company, officially. He said in a statement. “Bringing extraordinary talent like Barb further strengthens our commitment to serving these niche segments and providing a unique mix of innovative and exclusive products to our customers and partners. We are excited about the upcoming opportunities and the growth potential these two major brands offer.”
Most recently, Fuller, who was a member of Arteriors’ Executive Leadership Team as Vice President of Marketing, brings deep expertise to design-driven brands.
In a personal note, Fuller said: “By going back to the kitchen and bath, I can reunite with my passion, and I use my experience and industry knowledge to promote meaningful growth and delta in this field.・I’m excited to help guide the next chapter of Fawcett Company.”
This expansion of this brand portfolio represents an important step for delta faucet companies as they strive to increase their presence within the luxury and design markets. With Fuller’s strong leadership, Delta Faucet Company aims to provide exceptional service to its target audience and create new opportunities to meet the evolving needs of its customers and partners.
