Friday, March 21st, 2025
Classic Vacations, a leading luxury travel agency, has officially joined the World Travel & Tourism Council (WTTC) as a regional member. This strategic partnership demonstrates the company’s commitment to enhancing the luxurious travel experience and supporting the continued growth of its global travel sector.
Founded in 1978 and headquartered in San Jose, California, Classic Vacations is renowned for offering premium, personalized travel experiences. The company works solely with its travel advisors to create bespoke vacations for high value travelers, providing exclusive accommodation, tailored tours and comprehensive travel planning services.
Leader of luxury travel
For the second year in a row, Classic Vacations has been recognized as a master top-produced tour partner in the United States, and is known for its dedication to high standards in luxury travel. The company offers a variety of dedicated services to accommodate wealthy travelers, and a unique combination of human expertise and innovative technology helps shape the gorgeous travel landscape.
By joining WTTC, Classic Vacations will work with global industry leaders to drive a luxurious tourism future. The company aims to inspire key initiatives, contribute to discussions about the evolution of the industry, and strengthen the role of travel advisors in creating unforgettable experiences. Classic vacations also work to promote sustainable practices in the travel sector, supporting initiatives that balance growth and responsibility.
WTTC’s commitment to sustainable growth
The World Travel & Tourism Council plays a pivotal role as the global voice of the travel and tourism industry. As an influential organization, the WTTC will unite leaders, promote sustainable growth, advocate for positive change, and develop policies that maximize the economic and social impact of the sector. WTTC President and CEO Julia Simpson has expressed her enthusiasm for taking part in the classic holiday as a member of the community. She highlighted WTTC’s mission to enhance sustainability and growth in the travel industry and its alliance.
“We are pleased to welcome the classic holiday to WTTC as a member of the community. Our dedication to providing an exceptional and luxurious travel experience is consistent with our mission to promote a stronger, more sustainable travel and tourism industry,” Simpson said. “We look forward to working together to shape the future of the sector.”
A vision for the future of classic vacations
Melissa Krueger, CEO of Classic Vacations, shared the company’s excitement about joining WTTC. “In classic vacations, we believe in the power of collaboration to drive positive change in the travel industry. By participating in WTTC, we can contribute to the important discussions that will shape the future of luxury tourism and responsible tourism,” Kruger said. She added that the company looks forward to strengthening partnerships within the global travel ecosystem and further increasing the role of travel advisors in shaping exceptional travel experiences.
Expanding the provision and strengthening partnerships
Classic Vacations continues to expand its offering, including a recent partnership with VRBO, which allows clients to access Instant Book vacation rental inventory. This partnership enhances the company’s ability to offer a variety of options to travelers looking for luxury accommodation in popular destinations.
The company’s acquisition by Najafi company in 2021 further strengthened its position in the luxury travel market. With this acquisition, classic vacations can bolster both technology-driven and personalized services, supporting continued growth in the highly competitive luxury travel industry.
Conclusion
As a new member of WTTC, Classic Vacations is ready to play an active role in shaping the future of luxury tourism. With its strong commitment to innovation, personalized services and collaboration, the classic vacation is looking forward to continuing to be a trusted partner for travel advisors and high-end travelers around the world, whilst driving the evolution of the travel industry.
