BYD’s luxury all-electric DENZA D9 MPV recently made its debut in Thailand’s growing luxury car market.
“This year, BYD achieved several milestones in Thailand. Opening of manufacturing facility. The introduction of the DENZA brand strengthens our commitment to the Thai market.
Liu Xueliang, BYD’s Asia Pacific Automotive Sales Headquarters, said: “As a regional hub for the automotive industry with an established luxury car sector, Denza’s blend of luxury and sustainable technology resonates with Thai consumers. I am confident that.”
Denza D9 pricing starts at approximately $59,345 for the Denza D9 Premium version. BYD also offers a performance AWD version for $80,118. For comparison, the average annual salary in Thailand is $33,274 and the median is $2,638.
Thailand’s luxury car market is expected to bring in up to $494 million in revenue this year. The annual growth rate from 2024 to 2029 is expected to be 2.07%. Thailand’s luxury car market is expected to reach a value of $548 million by 2029. In comparison, the US luxury car market will be worth $7.024 billion in 2024.
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