Celebrating luxury in Paris, exploring trends in Asia and supporting innovation in Europe, Balalin continues its evolutionary path by innovating and reinventing cosmetic packaging.
Milan, Italy (Headquarters), November 19 – Balalan, the Italian leader in primary packaging for the cosmetics industry, closes the year with three major international events centered around luxury, innovation and sustainability. With a growing portfolio of innovative and environmentally friendly solutions, Baralan stays in touch with the latest industry trends and evolving market demands.
Ballarin returned to Paris for Les Places d’Or, a showcase of luxury design and packaging at its finest. This year marks the 30th anniversary of the event, which takes place from November 12th to 14th at the prestigious Hotel Le Meurice. This unique exhibition provided Baralan with an excellent platform to present their best work of the year, showcasing the artistry of luxury packaging with a focus on creativity, innovation and expertise. Baralan showcased a special selection of cutting-edge products featuring innovative 3D decorations for cosmetic packaging.
Balalan also set the stage for new product trends and personalization at the 27th Cosmopack Asia, Asia’s leading B2B beauty industry trade show, held in Hong Kong from November 13th to 15th. Here, Baralan announced its latest developments, including a premium recharging system and a range of new products. These innovative additions enrich Baralan’s standard collection catalog to meet the diverse needs of the skin care and makeup markets. Sustainability remains a key focus along with quality and design, enhanced by extensive customization options. This creates the ideal combination of sophistication, elegance and innovation.
To conclude the year, Baralan underlined its commitment to innovation with a strategic presence at Formnext, the international trade fair and conference on addictive manufacturing, to be held in Frankfurt from November 19th to 22nd. In partnership with Stratasys, Baralan will highlight the industry’s creative opportunities and strengthen product customization and brand identity. By leveraging this advanced technology, Balalan delivers complex, multi-color, multi-effect designs that exceed traditional production limits. This flexibility enables the creation of increasingly sophisticated, attractive and iconic packaging solutions.
Product personalization is essential to brand identity and Baralan’s goal is to offer packaging that is not only unique and recognizable, but also accessible to a wider range of players. This approach is consistent with the company’s sustainability goals and responds to the cosmetics industry’s growing demand for environmentally friendly and unique primary packaging solutions.
With these three international events, Balaran reaffirms its role as an industry leader and demonstrates how luxury, innovation and sustainability can harmoniously coexist in the packaging design of the future.