MUMBAI: Global economic trends, changing customer preferences and technological innovations are driving revolutionary changes in the luxury real estate sector. Properties with sustainability, wellness features, smart home integration and luxury are becoming increasingly attractive to investors. Understanding the current landscape is essential to capitalize on new opportunities in luxury real estate investment. Emerging markets and changing demographic patterns are also transforming investment strategies.
Nagaraju Routhu, CEO, Experion Developers, said in an interview with Bizz Buzz, “The luxury real estate market is changing as consumer preferences shift towards exclusivity, sustainability and experiential living. The goal of luxury real estate investment today is to create a holistic lifestyle rather than simply investing in a great site or architectural splendor.”
The luxury residential market is witnessing a new era of careful design and innovation, from eco-friendly buildings incorporating sustainable practices to wellness-conscious mansions with state-of-the-art amenities. In addition, there is growing demand for “smart homes” with easy technology integration for convenience, entertainment and security. Investors are particularly attracted to homes with solitude, large outdoor areas and close proximity to green spaces due to the growing trend towards tranquil environments, he said.
Luxury real estate is a powerful asset class that offers unparalleled quality of life and long-term returns regardless of changes in the global economy.
Anmol CP Sachdeva, founder and managing director, TAS World, said, “The luxury real estate market is changing, with discerning buyers looking for more than just a luxury home. Properties that combine elegance and practicality, with a focus on sustainability and wellness, are highly valued by investors today.”
“Environmentally friendly building techniques, energy-efficient appliances and wellness amenities such as home gyms and spas are becoming increasingly popular. Moreover, the integration of cutting-edge technology in smart home automation and customized services is redefining luxury living. Moreover, there is an increasing market demand for homes that are secluded in quieter, less urbanized areas and offer a stronger connection with the natural world,” he added.
This signals a shift towards a more thoughtful and holistic approach to luxury living, making it a great time to invest in luxury real estate.