This article looks at Maison Benjamin, a business specializing in luxury travel and lifestyle, and the trends it is developing in these areas.
Imagine marching with penguins on their way to the South Pole. Or, if the ends of the earth aren’t enough for you, imagine a six-hour journey into space while sipping champagne. As the holiday season approaches, this article examines five trends shaping the future of lifestyle and travel management, with insight from Benjamin Vaschetti, co-founder of Maison Benjamin.
What you need to know
Luxury travel is no longer a pipe dream, with family offices now accessible across space travel and remote locations such as Antarctica.
Due to the pandemic, some ultra-wealthy people are looking for private vacation spots that feel like a cozy home but offer luxury services. Some people are interested in connecting with peers who share a common passion, such as whiskey, wine, or art.
Traditional concierge services for VIP access and lifestyle management remain essential.
After spending years in Michelin-starred kitchens and then jet-setting around the world with the Greek Royal Family, Benjamin Vaschetti honed his expertise in delivering exceptional travel and culinary experiences. Now, with his wife Natalia, he founded Maison Benjamin, a luxury travel and lifestyle company that offers a customized suite of services for high-net-worth individuals and multifamily offices. Looking to the future, they see five trends that will shape luxury travel and management.
Adventure to new horizons
The private race to space has been largely led by billionaires such as SpaceX’s Elon Musk, Jeff Bezos and Blue Origin, and Virgin Galatic’s Richard Branson. However, new and innovative boutique companies focused on luxury travel are now entering the space. For ultra-wealthy families, space travel is no longer a distant dream. Companies like Space Perspective allow astronauts to experience space without the extensive training typically required.
Passengers can enjoy a six-hour journey to the edge of space as easily as boarding a plane. During this trip, they were able to see breathtaking views of Earth, and real astronauts describe the experience as transformative. At Space Perspective, travelers can enjoy a moment of quiet contemplation while sipping champagne and admiring the Earth from a spectacular vantage point.
Delete things from your to-do list
Crossing items off your bucket list remains a strong trend in luxury travel as people seek to make the most of their time on earth. For sun-loving nature lovers, it means encountering wild lions, evoking the romance of the Out-of-Africa, or relaxing with a cocktail on the sugar-white sands of a secluded tropical island. It may mean. And if you love snow, skiing in the Swiss Alps or seeing the spectacular Northern Lights in Iceland may be more appealing.
For adventurers looking to explore beyond the ordinary, the White Desert, founded by polar explorers, is the forerunner of luxury polar travel. Guests stay in luxury pods and can walk side-by-side with emperor penguins, try ice climbing, ride an arctic truck safari, and explore the pristine “white desert.”
“At Maison Benjamin, sourcing and creating once-in-a-lifetime and once-in-a-lifetime experiences for our clients is an art, and the challenge of turning dreams into reality is what keeps us going. — Benjamin Vaschetti, co-founder of Maison Benjamin.
home away from home
The 2020 pandemic has had a huge impact on all aspects of life, including the travel industry. A new trend has emerged among wealthy people: a preference for quiet vacations that resemble the comforts of home. These popular dream destinations offer the luxury of a five-star hotel in the privacy of a secluded mansion. Whether in a mountain retreat or a beachside villa, families can reconnect and relax in a tranquil setting while enjoying first-class service. These retreats cater to customers seeking extended stays and remote work options, combining a sense of sanctuary with familiar luxury.
Connect with the community
On the other end of the spectrum, some ultra-wealthy individuals have begun to value community and connection more after the isolation caused by the pandemic. This has increased the demand for special gatherings to bond over shared passions such as art, wine, and gourmet food. For example, C3llar Wine Society organizes intimate gatherings for wine lovers, including private dinners in major cities and exclusive tours in famous wine regions such as France and Italy. These experiences foster meaningful connections and allow individuals to interact with experts and like-minded peers in a sophisticated yet relaxed environment.
“When family offices select a service provider, it is essential to consider factors such as the firm’s experience, scope of services, client focus, and alignment with client values and objectives.” – Benjamin Vaschetti, co-founder of Maison Benjamin.
Good old concierge service
Finally, even in an increasingly digital world, personal concierge services remain invaluable. Ultra-high-net-worth families rely on these services for everything from accessing VIP events to managing their real estate and lifestyle needs. From arranging luxury travel to securing access to special events, personal shopping, and consulting with experts in fields such as art, real estate, and interior design, these services help families make everyday life easier. It provides the peace of mind and personalized feel you can rely on. And unusual.
In summary
Demand for personalized and comprehensive travel and lifestyle services is increasing as family offices seek providers who can provide a unique, high-touch experience. Mr. Vaschetti’s Maison Benjamin is redefining what is possible for high-net-worth individuals and family offices. With a rich background in creating exceptional experiences, we combine unparalleled expertise with a passion for creating bespoke journeys, from space exploration to remote retreats and community-driven gatherings. Our ability to curate innovative, bucket-list experiences while maintaining discretion and exclusivity ensures that our clients’ needs are met with the utmost precision and care.
About Maison Benjamin
Family Office Lifestyle and Travel Management involves providing comprehensive, customized services that meet the diverse needs of ultra-high-net-worth families. These services ensure that both the financial and personal aspects of your family’s lifestyle are managed seamlessly. We provide solutions for your family office and ultimately your clients.
