AUSTIN, Texas — Austin-based soda company Poppi is entering the apparel market.
As you may know, Poppi, the company known for its prebiotic soda, has partnered exclusively with Target to launch a new line of clothing and accessories.
In this collaboration, a new flavor of cream soda was also released.
The line features sweatshirts, hoodies, sweatpants and other clothing with various graphics and the Poppi logo.
Poppi was founded in Austin by husband-and-wife duo Alison and Stephen Ellsworth. The two eventually pitched their prebiotic soda on Shark Tank and signed an investment deal.
Thanks to that deal, Poppi is now on shelves at all major retailers nationwide.
“From Texas to your taste buds, with love,” says Poppi’s website.
The clothing line will launch on Target’s website at the end of December and will be available for a limited time. The new clothing line is available only at select Target stores or on the Target website.