Italian luxury clothing brand Pezzerico has arrived on Madison Avenue in Manhattan.
The 1,722-square-foot store at 783 Madison Avenue will be Pezzerico’s 10th store in the U.S. Bloomingdale’s also has three outlets and 23 corners. Also sold at Neiman Marcus.
“This new space is more than just a boutique, it’s an environment where customers can immerse themselves in a unique experience and feel at home,” said Riccardo Peruffo, CEO of Pezzerico. ”
As you enter the Madison Avenue boutique, you’re greeted by Asiago’s white marble-covered floors and walls. Asiago pink marble floors carpet the two ground floor floors, adding color to the environment. The staircase is decorated with a steel finish and is integrated with the accompanying pink marble walls.
The walls and ceiling are a textured beige color and are illuminated with diffused lighting, creating a warm and inviting atmosphere.
The boutique showcases women’s, Aurea and men’s collections.
Last month, Percelico opened a store at 73 Newbury Street in Boston.
Peruffo described Percellico’s customers as “sophisticated and elegant individuals who value quality craftsmanship and timeless style.”
“They appreciate attention to detail, luxurious fabrics, and versatile pieces that offer both comfort and sophistication,” he said. He expects the special-occasion Aurea collection to be a bestseller.
He said the brand aims to expand its presence in established luxury markets and open new stores in major fashion cities around the world in the near future.
“In the meantime, we also plan to further enhance our e-commerce offering to provide an enhanced online shopping experience that reflects the same level of quality and craftsmanship as in our physical stores.” said Peruffo.