President-elect Donald Trump’s return to the White House is a renewal of the long-running reality show, says Joanna Coles, chief content officer at The Daily Beast, on Kara Swisher and Scott Galloway’s podcast Pivot At that time, he claimed that he would “cast Americans as extras on a major program.” human drama. ”
(In other words, if the 2024 election were a “tribes spoke” moment, Trump supporters would have dominated the vote.)
Before entering politics, Trump honed his acting skills on 16 seasons of The Apprentice. These showbiz instincts were reflected in his showboat style of governance, replacing traditional policy and diplomacy with a healthy dose of aggression and confrontation, even recycling the catchphrase “You’re fired!” Due to sudden personnel changes under his administration.
“Trump is the ultimate entertainer. That’s why he’s president,” Coles told Swisher and Galloway, explaining how Trump’s unique mastery of the media and disruption has helped him dominate American politics. I pointed out exactly how they continue to do so.
Coles described President Trump as a “tabloid president,” someone who not only made the news, but also became the news. And his unconventional method worked. Trump supporters are not just voters. They’re fans. They wear his slogans and iconography – dark MAGA, trash bags – like merchandise, but also in team colors. They attend his meetings as if they were popular concerts. They lovingly embrace the contradictions inherent in his candidacy. Trump has managed to portray himself as both the embodiment of “success” and, paradoxically, someone sympathetic to the struggles of the working class.
He added that this election was not “business as usual” politics, as Coles claims, and Democrats failed to adapt to his unconventional approach.
They’re playing a completely different game and probably have different stakes. “He was faced with two choices: go to prison or become president,” Coles said, calling Trump’s “extraordinary political comeback” stranger than fiction. .
And Justin Wells, Tucker Carlson’s longtime producer, will bring the documentary series “Art of the Surge: Donald Trump Comeback,” which captures the final months of Trump’s 2024 presidential campaign. He is taking advantage of the benefits and plans to continue filming Trump’s return to office.
But while President Trump may be living (and governing) through the lens of a camera, that’s the real world for Americans.