A joint venture between China’s SAIC Motor and JSW Group has announced that it will launch a new luxury car brand and launch two models in early 2025.
The joint venture, called JSW MG Motor India, has unveiled a new premium brand called MG Select.
MG Select targets the growing ‘affordable luxury car’ segment in India and in phase 1, it will see the establishment of ‘new-age’ luxury car experience centres in 12 key cities across the country, JSW MG Motor India said in a statement.
MG Select will offer a range of vehicles, with a focus on NEVs, including plug-in, hybrid and EVs.
Gaurav Gupta, Chief Growth Officer, JSW MG Motor India said, “Embracing personalisation and driving innovation, the MG Select Experience Centre will offer customers a curated experience that blends culture, hospitality, sustainability, innovation and craftsmanship to reimagine luxury.”
The company added that it plans to expand its portfolio to four premium products over the next two years.
“SAIC JV to Launch Luxury Auto Brand” was originally created and published by Just Auto, a GlobalData-owned brand.
The information on this site is published in good faith and for general information purposes only. It is not intended to amount to advice on which you should rely and we make no representations, warranties or guarantees, express or implied, as to its accuracy or completeness. You should always obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on this site.
